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    <loc>https://www.emportale.com/welcome-pacific</loc>
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    <lastmod>2025-05-12</lastmod>
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      <image:title>Welcome</image:title>
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      <image:title>Welcome</image:title>
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      <image:title>Welcome</image:title>
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      <image:title>Welcome</image:title>
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      <image:title>Welcome</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1484032606270-TKMKP9UYFBX0WC0G19EX/image-asset.gif</image:loc>
      <image:title>Welcome</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1519240697014-O1WX0LLLKN6GTDEFPN44/Screen+Shot+2017-01-09+at+10.42.39+PM.png</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>The Pumpkin Spice Handbook (Fall 2015) — Recipes developed and styled; text written and edited.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1528230093037-0RB7IXMZ349LILQKIM3I/Screen+Shot+2018-06-05+at+4.21.18+PM.png</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>French Style Magazine (Summer 2018) — Interview conducted and text written; this story was the cover story.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/67a76cdf-fa0e-47b6-b1d3-ce2b428f8a57/Screenshot+2025-01-23+at+5.32.12%E2%80%AFPM.png</image:loc>
      <image:title>Welcome - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1547181165463-4M5Q3V8BOR314JIG6R7U/image-asset.png</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>French Style Magazine (Summer 2017) — Location scouted and photoshoot produced; managed on set floral stylists, video shoot, photographers and editorial assistants. This house made the cover of that issue.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1490074029426-WZU1O1SZ14B9EGBLBS86/Screen+Shot+2017-03-20+at+10.22.31+PM.png</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>Atomic Ranch Magazine (Renovation Guide special issue, 2016) — Images scouted, interviews conducted and text written.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1737671193421-Y5RJNOCVA8407BXSJV6U/IMG_8536.jpg</image:loc>
      <image:title>Welcome</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1737671234889-200Y2GCH2UZQIKYVAAS6/IMG_8534.jpg</image:loc>
      <image:title>Welcome</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1737671451074-0UKRIV62Q3KYYMOPL8Y9/IMG_8539.jpg</image:loc>
      <image:title>Welcome</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1547180983979-4RIU3IZDOYZSMIOXC1JS/image-asset.png</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>Southern Cottage (Summer 2018) — Interview conducted and text written.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1519240349739-CUZRVX273JGR14KVQ0XZ/Screen+Shot+2018-02-21+at+2.10.58+PM.png</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>Low Sugar Living Magazine (Spring 2016) — Recipes developed and styled; text written and edited.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1547181389481-ISW5LGY33KWTRWBB5GQ3/Screen+Shot+2019-01-10+at+11.36.13+PM.png</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>Refined Home (Summer 2016) — Book reviewed and text written.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1528229346135-WND20J3SDFHUW1K19KX6/Screen+Shot+2018-06-05+at+4.08.43+PM.png</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>Cottages &amp; Bungalows (June/July 2018) — Interview with Blackband conducted; text written.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1547181332673-XP3DMCMU2D9T7BY9TZR6/Screen+Shot+2019-01-10+at+11.35.18+PM.png</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>American Farmhouse Style (Fall 2016) — Interviews conducted and text written.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1519240100746-229YOFBBXZYY6W589JX7/image-asset.png</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>French Style Magazine (Winter 2016) — Photography scouted and styled; text written and edited.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1547181045100-047P4G7OYO7UCRQTOG23/Screen+Shot+2018-06-05+at+4.13.33+PM.png</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>Rustic Country (Fall 2018) — Interview conducted and text written.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1737668024959-LVPW5NJJH1Q2CPQYFDF5/Screenshot%2B2025-01-08%2Bat%2B5.56.59%25E2%2580%25AFPM.jpg</image:loc>
      <image:title>Welcome - Iconic Home Virtual Show House 2021</image:title>
      <image:caption>The Iconic Home was a virtual show house collaboration between Architectural Digest and Black Interior Designers Network. The concept was conceived during the COVID-19 pandemic, when most of the year's signature show house events were canceled. The Iconic Home was a fully virtual home with rooms designed by a different Black designer, landscape designer, or architect, and the project consisted of a virtual walking tour complete with audio snippets. AD hosted daily Instagram Lives between staffers and the design teams, discussing their rooms as well as a series of topics of interest. This project was a B2B-style campaign for the otherwise consumer-driven AD, appealing mostly to designers and firms looking for new talent to collaborate with.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1737668062810-RH769QDSQF1HEUP3LY60/Screenshot%2B2025-01-08%2Bat%2B5.51.54%25E2%2580%25AFPM.jpg</image:loc>
      <image:title>Welcome - The 2021 AD100</image:title>
      <image:caption>This is Architectural Digest's annual campaign for their list of the top 100 architecture and design firms. While all of the content is consumer facing, it functionally is a B2B-style campaign that is more for industry insiders than the day-to-day AD audience. On the editorial side, the AD100 lives on site and in the January issue, so for the social piece, I decided to conceptualize a campaign with a longer tail that gave every designer, from the new faces to the hall-of-famers, a moment on our Instagram.</image:caption>
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      <image:title>Welcome - Bon Appètit's Cookie Week 2024</image:title>
      <image:caption>Every year, Bon Appétit puts together a package of the year's holiday cookies, usually spear-headed by a single test kitchen editor. In 2024, with the Instagram Broadcast channels a priority and engagement the primary social goal, I conceptualized a "Cookie Week" drop campaign. This campaign consisted of 5 cookie recipes dropped daily onto the feed with exclusive behind-the-scenes recipe development content for those 10k members of the BA "Cookings &amp; Recipes" broadcast channel. I directed our editor to post shots of the recipes while they were in early development (many photos taken by me in the test kitchen) and give some of the inspiration and technical details of working on them. We also ran some engagement polls and a question sticker, where the editor answered some holiday baking FAQs from our audience.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1737669339549-0F6T8DKH6DNDI7E9C64J/Screenshot%2B2025-01-23%2Bat%2B4.53.00%25E2%2580%25AFPM.jpg</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>At Bon Appétit, I attended tastings in the test kitchen, capturing content of recipes in development. Some of these photos made for good BTS, but many of them were great representations of the final recipes and were ultimately used to promote the recipe on feed.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1737669583500-AUYT2DXYK7J60VTECW46/Screenshot+2025-01-23+at+4.59.31%E2%80%AFPM.png</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>The Reading Group Center was the consumer-facing Instagram account for Knopf Doubleday (Penguin Random House). I created a content strategy that included regular listicles to promote the various imprint titles and authors to our audience.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1737669977803-7OPEM98R85JYGQVQNLZD/Screenshot+2025-01-23+at+5.06.02%E2%80%AFPM.png</image:loc>
      <image:title>Welcome</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1519240377890-UQVSU6JYOZRAI03TF66P/Screen+Shot+2018-02-21+at+2.11.31+PM.png</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>Low Sugar Living Magazine (Spring 2016) — Recipes developed and styled; text written and edited.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1508259835379-HPO5WTIYJ9MO8CDDJMXK/Screen+Shot+2017-10-17+at+12.53.16+PM.png</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>ATOMIC RANCH—A small niche brand we acquired in late 2015, Atomic Ranch Magazine had little online presence. After a year of tweaking the print brand and building up the social media accounts, we launched a new site in June 2017, built to engage readers, retain users and provide ample opportunities for sponsored content and advertisements.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1510776626377-APHWTNP751K3ZWOCJQG3/rh_web.jpg</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>ROMANTIC HOMES—This well-known brand has been around for 30 years; however, finding a newer audience has always been a struggle. In August 2017, we launched the #NewRomance campaign on all social channels, promoting an impending rebrand of both the print issue and the website. The new site showcases a cleaner, modern look as well as a much-needed advertising spots.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1547177161409-Y40XIBD3UGJ56HBH3UUW/21819556_513260432344680_8800497197637435392_n.jpg</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>A post in partnership with Restore Oregon for an upcoming event. Likes: 1,711 Reach: 14,015</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1547160240924-P5NDWN52DO1UCK7IKNVR/SCSFroom.jpg</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>Business or pleasure? We like to think we're a bit of both, really. Work a like a boss during the day and unleash your inner child after hours—whatever you need to do, we've got you. #CourtingSF @StanfordCourtSF</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1547177121055-M7TI54ZHB73IMC147NER/20393514_1843005469362930_5323709699667787776_n.jpg</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>Hotel Valley Ho, part 1 of the 2017 summer vacation series on @TheAtomicRanch and atomic-ranch.com. Likes: 1,726 Reach: 14,145</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1547159768100-GWUK8WDHZF8PEOIREJOI/BOlaundry.jpg</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>There's a load on your mind. So why not let someone else take care of the laundry? Leave it to Cleanly. Schedule pick ups and deliveries for your laundry and dry cleaning at the touch of a button because, let's face it, you've got your hands full already. @TheBrodskyOrganization</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1521045949498-WB6II6H4D1M9Q1019158/Screen+Shot+2018-03-14+at+12.43.40+PM.png</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>A content post promoting the weekly featured house tour on atomic-ranch.com. Likes: 2,364 Reach: 16,745</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1521046057914-8T47UK1JVNN3486EOA37/NewRomance_IG-giveaway2.jpg</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>One of several posts promoting a sponsored giveaway by Soft Surroundings in celebration of the Romantic Homes Magazine brand relaunch. Likes: 807 Reach: 40,156</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1547159876543-5ELK6ACR1S9HD5SAPA7G/WPHlamb.jpg</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>It's gourmet. It's edgy. It's right next door to WPH. Get on down to Employees Only Miami this weekend. #WherePlayHappens @WPHSouthBeach</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1547160316453-ME67QG4F382SCGOMMRLI/TNYpizza.jpg</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>A New York classic. Incredible culture, even better pizza. When the cravings strike, find your fix at Serafina at The Time New York. #LifeWellTimed @TheTimeNewYork</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1547177197824-S93XPITWJZ085JYUUNVB/Screen+Shot+2018-03-14+at+1.04.35+PM.png</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>A content post promoting the weekly featured house tour on atomic-ranch.com. Likes: 2,768 Reach: 20,448</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1547160102292-ZV06173QZ0MDD7VNMCLT/GKWdog.jpg</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>You and your pup deserve a getaway. And you could win one! Enter to win a 3-night stay with us in Key West and a bunch of summer swag, including kayaking or paddle boarding with @lazydogkeywest, @FriendshipCollar goodies and $500 in spending money […] @GatesKeyWest</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1547159455229-D6MWY62X75XPUYSQQSE1/LCAHbath.jpg</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>Relaxation with a view. Keep your summer of luxury going with a trip to Sofitel Sydney Darling Harbour in Australia. From exquisite views to attentive service, you'll want to save up your Rewards points to do it again. @LeClubAccorHotels</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1547159346564-8CRBT9YYUTUCZASJ9N3D/Screen-Shot-2019-01-10-at-5.04.16-PM.jpg</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>You've got all the TIME in the world. And this month, you can save up to 25% off your room as well as enjoy some free #drinks at LeGrande Lounge. #LifeWellTimed @TheTimeNewYork</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1547159535172-GZLAV8K95FRN1Z3XZLRT/ICWdrink.jpg</image:loc>
      <image:title>Welcome</image:title>
      <image:caption>Looking for some Friday hospitality?Join us at Kith and Kin for a smooth way to end your week. We've got a drink waiting for you. @InterContinentalWashingtonDCTheWharf</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1547160434329-01GSR2EGRVH0LSLESWRF/41556930_2163717303662741_717495551179882496_o.jpg</image:loc>
      <image:title>Welcome - @StanfordCourtSF</image:title>
      <image:caption>It's the best way to see the city. And the best way for the city to see you. SF is known for its cable cars, and you can pick one up right outside our door. When you hear that "ding! ding!" you better answer the call! #CourtingSF @StanfordCourtSF</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1547160545845-VIW4HLYIJWC2WUNT1UEA/41556930_2163717303662741_717495551179882496_o.jpg</image:loc>
      <image:title>Welcome - @GatesKeyWest</image:title>
      <image:caption>When you need a friend, you can lean on us. #UnlockTheKeys @GatesKeyWest</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/58746ad3c534a5d144efb4f7/1492749805041-2T6QIJOSDGA5HSDQTO75/image-asset.jpeg</image:loc>
      <image:title>Welcome - Atomic Ranch: "Tiki Chic"</image:title>
      <image:caption>One of our most recent video shoots taken on set of a photoshoot for the spring 2017 issue of Atomic Ranch. I wrote the script, directed our magazine editor and videographer and edited the final video.</image:caption>
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      <image:title>Welcome</image:title>
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